Google Analytics is a freemium web analytics service offered by Google that tracks and reports website traffic.
Tools you will need:
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To create your Analytics Account log to (https://adwords.google.com) and click Analytics tab, then click Continue and put all your information. After that choose your site; choose the site you wish to track, click the box underneath to enable the connection between your AdWords campaign and Analytics, and the last thing click Link Account so your profile can be ready for reporting.
From marketing to sales to finance, data is coming at you from all over the place. Every department has its own analytics and KPIs, and they all matter when it comes to your bottom line.
Be excellent to each other.
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